Born
of an ambition desire to introduce sophisticated tailored clothing with special
attention to detailing and cuts, Fiore Forma presents its latest collection “The Holiday” on September 29, 2013 at
the Commune Artist Colony, Karachi.
Fiore
Forma was conceptualized in 2012 by Zunaira
Khalid who studied fashion design in Toronto, Canada and worked in the
North American fashion industry for +6 years with high-end designer labels such
as Pink Tartan and Tevrow+Chase. Having their collections housed at premium
retailers such as Saks Fifth Avenue, Neiman Marcus and Bloomingdale’s,
celebrity clientele included Natalie Portman, Oprah Winfrey, Gwen Stefani and
Kate Hudson amongst others. - Fiore Forma stands as a testament to an eclectic
fusion of Eastern and Western wear.
Fiore
Forma’s latest collection is one of its kind, the Hamptons meets the Angarkha
for a rendezvous. Tan jodhpurs and streamlined slacks team pleated dresses
adorned with organic appliqués all basking under “The Holiday” sun. Pearl
embellished silhouettes, crochet trimmed cottons’ and fringe lined hems mark
some of the many airy contours constituting Fiore Forma’s “The Holiday”
collection. Kimono and raglan cuts with tailored overlays highlight the essence
of pure comfort and elegance. Relaxed, versatile, sharp - a minimalistic
approach to day-to-dinner dressing.
PR
of the Fiore Forma’s “The Holiday” collection is handled by Catalyst PR & Marketing.
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