Soch Unveils Their New Video ‘Hamesha’

‘Soch’ the band has finally released the music video of their much anticipated romantic single ‘Hamesha’. Directed by the internationally acclaimed Adnan Qazi, Hamesha stars the beautiful Kubra Khanum and the notable Ali Shakeel, both of who have been tremendously commended on their ramp walk at the Pakistan Fashion Week held in London. Styled by the well respected and formidable Fahad Hussyn, the makeup is done by the ever creative and talented Ayesha Mubarak. Hamesha’s music video is a sight for sore eyes. Following Hamesha’s video launch, Soch has so far been known for raising their voices for the social issues faced by common man of a society. Not restricting their music to social concerns relating to just Pakistan, their numbers like Bandeya, Awari, Uth Jawana and Khabar (done for OST Chambaili) are related to every day concerns like greed, jealousy, lust, adultery faced by every society globally. Hamesha’s video is a wave of fresh breeze in the current suffocating Pakistani pop scene. The story board of the video gels in wonderfully well with the brilliant lyrics and composition of the song.

Coke Studio launches the much anticipated Season 6!

Coca-Cola Pakistan proudly announced the return of the nations’ most anticipated music platform, Coke Studio, at an acclaimed press conference where as sixth season of exciting talent, diverse musical influences and dynamic performances will be aired October 2013.

COKE STUDIO SEASON 6 LAUNCHING PICS

FIORE FORMA INTRODUCES “THE HOLIDAY”

Born of an ambition desire to introduce sophisticated tailored clothing with special attention to detailing and cuts, Fiore Forma presents its latest collection “The Holiday” on September 29, 2013 at the Commune Artist Colony, Karachi.

EXPO PAKISTAN 2013 THE ANNUAL TRADE SHOW

The Annual Trade Show EXPO PAKISTAN 2013 (26-29 September) was a major event that attracted more than one thousand buyers from 70 countries, and also delegations from the countries like JAPAN, MALAYSIA, SOUTH KOREA, BRAZIL, POLAND, HONG KONG, BANGLADESH, LIBYA, CHINA, SOUTH AFRICA, BAHRAIN, AZERBAIJAN, AFGHANISTAN, EGYPT, SAUDIA ARABIA, NETHERLAND, USA, MOROCCA, UAE and other countries who attended the event.

7th Style 360 Pantene Bridal Couture Week 2013

HUM Network Ltd announced here today the dates of the 7th Style360 Pantene Bridal Couture Week 2013. The event is scheduled to take place in Lahore on November 29 and 30 and December 1, 2013

Style Runway making Fashion Climate more Hot

Pakistan fashion’s most awaited show is here, Crystallite modeling agency bring together a cutting-edge Fashion show  with an amazing ramp over the pool and the latest men’s wear and women’s wear collections of Pakistani top designers and leading male and female models.